Mobile

Capture Attention Through Mobile Marketing & Online Marketing in Houston, TX

If you don’t have a mobile marketing or an online marketing strategy, you are missing out. The amount of people using a mobile device has skyrocketed over the past 20 years. As more and more people use smartphones, the amount of people you can reach by online marketing increases. In other words, if you own a business, it is absolutely essential that your social media management, website marketing, and other mobile marketing strategies have been set.


At Houston SEO Plus, we know what it takes to attract mobile users to your product. We place your product or service in their view, and we entice them to learn more. With our mobile marketing strategies, those 70% percent of customers that search online before purchasing a product will be more likely to choose your business over your competitors. Learn more about our mobile marketing strategies:


  • Website Marketing: Whether your potential clients are mobile users or computer users, your website must be accessible, easy to use, and contain informative and persuasive content. If your website is not mobile friendly and easily used by mobile users, you have little hope of attracting this audience to your business.
  • SEM: Search engine marketing involves pay-per-click ads that provide exposure for your business and target your ideal audience.
  • SEO: Search engine optimization is what puts your business’s website at the top of a Google results page. When your customer searches for information on a product in your niche, a good SEO strategy can get your product a better placement than your competitors.
  • Social Media Management: Through social media your business can engage with customers, further develop brand recognition, gain insight on current market trends, and attract new customers.


As mobile users scroll through their phone and seek to make a purchase, make sure your business is the one they choose by relying on Houston SEO Plus for your online marketing strategy. Contact us to learn more about utilizing mobile and online marketing.

Videos
Actions Triggered by Local Search Are Wide Ranging
Top actions taken after looking up local information
Smartphone Displaying Local Map and Icons
Houston smartphone owners: Who are they?
Smartphone User Graph
Desktop Search Statistic
Online Research Percentage

Email, Search, and News, top uses among Houston smartphone owners

Houston Smartphone Growth
  • Houston smartphone ownership has more than tripled, from 350,000 smartphones in 2007 to over 1.3 million today. 1 out of 3 Houston mobile phone users owns a smartphone.
  • Over 250,000 Houston adults plan to purchase a smartphone in the next 12 months.
  • Smartphones are becoming the main source of internet access for owners.
  • Two-thirds (68 percent) of smartphone owners access the Internet every day.
  • When asked what device they normally use to access the internet, 25 percent of smartphone owners say that they mostly go online using their phone, rather than with a computer.
Smartphone Demographics Chart
Unique Characteristics of Mobile
ALWAYS “ON”:
  • A typical mobile phone user carries his/her phone for an average of 14 hours a day.
ENGAGED:
  • US mobile subscribers sent and received on average 675 text messages per month in Q3 2012.
  • Currently there are 174 million active mobile web users in the US.
YOUNG DEMOGRAPHIC: 
  • Majority of mobile internet users are 18–46 year olds. This helps fill in the valuable younger age group for the media property (as age rises for traditional paper or broadcast property).
Smartphone and Google Search Results

Expand Your Business with Mobile Marketing

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